It is always great to get something different to wear - something exotic and exquisite. It is a thrill when people see what you are wearing and go all ga-ga over it. But sadly, you acquire such a treasure only when you travel extensively. For those who are not so lucky, www.womenapparelindia.com comes to the rescue. The world is still fixated with rich Indian fabrics and the rich culture which is reflected through the clothing. This is the official site for Roots Inc - a very successful firm that excels in manufacturing and exporting Indian garments. As soon as you log on, you see the beautiful, rich colors and outfits and you are lost. But that’s not such a problem as the site is ridiculously easy to navigate. The first thing you see is their work - it is written in bold letters at the top of the page. Crisp and to the point. Nitin Dhingra - the brain behind the company has done well by designing his site in earthy tones - very ethnic. Also, it is really easy to move from one section to the next. They have most of their designs on display - all you need to do is click on it and keep watching. The models used are also an asset to the site as they make the clothes look really good - good enough to convince the viewer. Our take - it is a brilliant site and if you want pure Indian woven goodies? There is no place better.
