Business executive coaching is where an individual comes to a coach for advice on work-related issues or where a company employs a professional to coach its employees in-house. In both cases, the range of issues that a coach might address would be similar, for example: • Identifying core competencies and interests • Improving motivation • Developing better leadership/management skills • Managing relationships with subordinates/superiors/peers • Reviewing career path options • Addressing work/life balance • Improving interpersonal communication • Developing better presentation skills • Managing stress • Developing conflict resolution skills Obviously, when a company is paying for executive coaching, the contract will have to explicitly address expectations about client/coach confidentiality, the form and level of feedback to senior management and the limits of coach accountability for outcomes. Regardless of the setting, the coach is still working with a particular individual, so the approach to coaching doesn’t really change. Whilst the emphasis is likely to be focused on work-related issues, the individual's personality, experiences and approach to life will play a big role in how they are performing at work and how they feel about their work life. Effective executive coaching ideally should facilitate improvements for the individuals involved and, where relevant, the companies that employ them. Through thoughtful, provocative coaching, people can learn a lot about themselves that can help them become happier and more confident about their lives. This can then translate into positive change that benefits the individual in their personal and work life.
Nick Horan is the Managing Director of Catalyst Life Coaching UK ( http://www.coachinglife.biz ) a subsidiary of Catalyst Business Dynamics ( http://www.cbduk.biz ).
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