Customizing Stress Balls Add Great Value to the Balls

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ArticlePros.com » Business » Marketing » Customizing Stress Balls Add Great Value to the Balls

  • Date: 2007-08-22
  • Author: Daniel Frenchy
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  • Customizing Stress Balls Add Great Value to the Balls


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         Custom stress balls are not just stress balls; they are almost a new line of product, appealing to entirely new classes of customers. For example, suppose you are a music enthusiast. Would you be interested in a spherical round ball or one shaped like a violin, or even like Elvis Presley?

    A custom stress ball is more of a business promotional item rather than a stress reliever. Even when used as stress relievers, customizing the stress balls make them more interesting, and more likely to be used regularly.

    Customizing typically involves making the balls in specific shapes, colors and materials. A construction company might be more interested in a house-shaped stress ball to be gifted to its customers and prospective customers.

    Custom stress balls are ordered in bulk, say 150 or a few thousand items. Manufacturers are unlikely to be interested in smaller lots if the balls are to be custom made.

    Custom Stress Balls Are Ideal for Business Promotion

    Stress balls are ideal gifts to employees and customers. They are also excellent as giveaways at trade shows, seminars and brand building campaigns.

    Custom stress balls are typically imprinted with the logo and a short sales or other message. They act as desktop billboards for the company giving them out. Because the stress balls are likely to be used in office situations, they would typically remain in desk drawers or on desktops.

    These highly visible items help reinforce brand recognition and remind the users (typically office workers and managers) about the availability of certain products from a certain company.

    Customizing is Limited Only by Creative Imagination

    There are people who like to play with an Apple or Valentine Heart stress ball, in two pieces with a magnet at the core. When the magnets are stuck together, the ball looks like a whole apple or Valentine heart. You can then separate the halves, using a little force, and let them attract each other again.

    Others might like to put the squeeze on some quirky shaped stress ball, or fiddle with a key chain shaped one, or punch the Dilbert cartoon boss with his devil horns. Stress balls in the market come in innumerable shapes - basketballs, croaking frogs, hammers (harmless - you can use them to whack the Dilbert boss or some malfunctioning equipment), ponies and sheep.

    Then there are industry specific custom stress balls in the shapes of different products - medicine capsules, house bricks, cruise ships, computers, builders' hard hats and numerous other products.

    A business is limited only by the imagination of its creative staff in designing a custom stress ball to meet its brand-building and marketing objectives.

    Conclusion

    Custom stress balls can be made in desired shapes and colors, using different materials like foam, gel and powder. This makes it possible to design the stress balls in shapes that meet a business' brand building or marketing objective. You can cater to your prospects' tastes by offering amusing objects, or continuously remind them about your product by giving away a product shaped custom stress ball.

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    About the author

    Daniel Frenchy, Director of Stress Balls UK - Europe's leading supplier of <a href="http://www.stressballsuk.com">custom stress balls</a>.

    http://www.stressballsuk.com

     
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