“Earning” a sale is more beneficial to you in the long run rather that “making” a sale. “What’s the difference?”, you may ask. The difference is: when earning from your customer, they will feel more comfortable throughout the sale. When you make a client buy something they will feel pressured. Have you ever felt pressured by a sale? I have, when buying my cell phone service I was pressured into a contract. I ended up being unhappy with the service. The only way to end the contract early was to pay $250.00; I had felt it was unfair for me to pay. If I was not pressured into signing the contact in the first place, I wouldn’t have felt like it was the company’s fault that I did not like the service. In result to them making me buy, I will not recommend that service provider to anyone or ever go back with them. Making your customers feel the way I did, in that particular sale, will hurt you in the long run. You will make a bad name for yourself as a salesperson and lose not only present clients but future customers. Just like I would never recommend that cell phone service to anybody, a customer will not recommend going to you if they were uncomfortable with purchasing from you. Word of mouth is a very good resource for advertisement. You want you client to feel as comfortable as possible with you. This way they will be impressed. If you impress your client they will recommend you to their friends and family. Even if the customer does not buy, and you impress them, they will still recommend you. You may not think there is a whole lot of difference between “earning” a sale and “making” a sale, but there is. It shows in the questions you ask your client and how well you listen to what they say. Also let them know your main concern is not making the sale but earning their trust and satisfaction. Go Get ‘Em!
I started selling candy in school when I was 8 years old. I’ve been selling ever since. In my 30’s I was looking for a sales job I could do from home that was in line with my purpose.
I looked and looked and couldn’t find one. I swore some day I would make it easier for people to find great sales jobs they can do from home.
Because I could not find one for my self, I had to go work in an office. So I built a crew of work from home people, but I couldn’t help everyone because they were not all
passionate about what we sold. So now, I assist salespeople in figuring out what their purpose is. Then I find them an opportunity that is in line with that purpose.
Now they make more money selling something they love. Go to my website http://www.telesalesrecruiter.com
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