Build your own video studio for cents in the dollar.
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Why video is so important for your business? * Watching a video is much easier that reading a block of text. * People are already used to television and videos. * There is old saying that a picture is worth a thousand words. Unless you are an accomplished copywriter it can be quite difficult to write a compelling sales letter. * Many marketers use video for demonstration purposes. If you want build a computer, wouldn’t you like to “watch” a real person actually doing it with all the features being explained in live action. So from the user’s point of view it’s a great educational medium too. * Another very important point is credibility. The Internet is a very complex medium. For example I have written this article to help you understand how to create professional video, but can you see me physically do it with video. With video I can tech you in real time how to create your own video and use it for your business. This assures you or the user that there is a real person behind this report and this gives it a much greater impact as far as credibility is considered. * With more and more people having access to broadband Internet, and purchasing multimedia computers, video ipods and players, they want to use what they have purchased and it is your job to provide it to them. Thus video is a great way for the user as well as for the marketer to build a relation with each other on the Internet. Setting Up Your Studio. Only a few years ago a studio would have cost you a small fortune. Today you can set up a fully functional video studio for just cents on the dollar that rivals the high tech professional studios. Firstly you will need a reasonable camera. Try and get one that allows you to add an external mike. You will thank me later. Also try and get a three chip camera and there are a couple around now for under a thousand dollars. Next you want good lighting. Like any trade it is your tools that are the most important. These days a lot of professionals are moving to fluorescent lights as the are cooler in small areas and very cheap to make. We made ours for under $200. Lastly you want some good software and Sony Vegas is an economical though a very powerful product. If you have extra finances make yourself a portable or fixed green or blue screen and get Serious Magic Ultra 2. With a little tweaking and time you could actually produce an academy winning full length movie using Digital Juices stock video and intermingling your own video. Video is probably the most exciting and creative part of my business today and I am sure you will have a lot of fun with your own video experiences.
Video Home lighting is a report on how to set up your own video studio and covers how to build your own professional video lighting system for cents on the dollar. http://videohomelighting.com
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