One of the biggest tools in your box at the moment should be social bookmarking sites. They have revolutionized the way people search for news, based not on what the big media corporations broadcast to us, but rather using a social recommendations engine.
A quick visit to Alexa will confirm that the biggest, and most powerful of these sites is Digg, the brainchild of Kevin Rose. Anyone can submit a story to Digg, and it is then up to the community to decide which get promoted. Catchy stories, with a strong title, attract interest, and if the users think they are useful, entertaining or insightful they "digg" the story - in other words they vote for the story.
Popular stories then have a chance for the coveted homepage promotion. This is guaranteed to drive tons of traffic to your site.
How can you improve your chances of getting dugg to the front page?
1) Write killer content. The best way to the top is to have the best content.
2) Use a catchy headline. Digg users love compelling titles. Use something powerful, that suggests your link will solve a problem, or reveal something previously unknown to them.
3) Create your content about something digg users love. Well, the first thing you can be sure of is that they are digg users - so writing about the digg site itself will attract diggs. You can also be sure that something about Apple, or the latest gadget will get dugg.
4) Buy Diggs - this is an interesting one! There are sites around, for example www.igotdugg.com that exist to connect link submitters with potential diggers. You can pay about $0.50 - $1 per digg that you require.
Have fun digging and I hope this brings you lots of traffic!