Have you noticed that you just get
a lot less SPAM now than you used
to get? Not that you dont get any,
we all get some, but there is so
much less of it now than there
used to be.
Your potential customers are
getting less SPAM as well. There
are two very good reasons for this
reduction of SPAM that appears in
everybodys inboxes.
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One reason is that email filters
are just so much better than they
were a few years ago.
Many programs now allow users to
choose which emails are delivered
to their inboxes and which ones
are sent straight to the deleted
mail file. Some email programs
deliver only email that is from
senders who have been added to a
white list.
The other, and probably the most
important reason, is that the
Congress made it illegal to send
SPAM when they enacted the CAN
SPAM act in 2003. The CAN SPAM act
became law in January of 2004.
This act makes it illegal to send
unsolicited bulk email and it put
an end to a great deal of the SPAM
that Americans were getting.
Email marketers were obliged to
get permission to send marketing
emails to people so the opt-in
list was created.
Today sending bulk marketing email
will get you into a lot of hot
water and cost you many thousands
of dollars if you are caught doing
it. The fines can be as high as
$11,000 PER bulk email sent that
was unsolicited.
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http://designsens.com/twane21.htm
Email marketers must have
permission to send marketing
emails. This is simply a matter of
getting people to sign into an
opt-in list.
The other half of the problem is
to get them to add your email
address to their white list in
their email programs.
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