There is a new branch of the Web growing like a well organized
storm cloud. This recent trend on the Web can be used to
strengthen your presence with major search engines and reach an
active audience that is highly interested in your content.
Welcome to the world of "folksonomy" and "tagging."
What is Folksonomy and Tagging?
Folksonomy is a combination of the words folks and taxonomy
meaning "people classification management." This allows users
some level of control over how the web is organized. One of the
most popular tools of the folksonomy concept is tags. Tagging,
in the context of this article, is the process of labeling a
piece data with metadata.
Using Tagging & Folksonomy to Advertise
Three of the most effective sites currently using tags and/or
folksonomy are: Del.icio.us, digg.com, and technorati. Each of
these sites is a major player in the folksonomy world.
Del.icio.us is a social bookmarking web application that is
growing very fast in popularity. With a free account,
del.icio.us users can submit and access all of their bookmarks
from any computer with Internet access. By submitting and
tagging your own web pages, you instantly give access to
thousands of other users with interests in the same tags.
Encouraging site visitors to submit your selected webpages to
their own del.icio.us bookmark page is a very good way to get
more exposure to del.icio.us users. Submitting to del.icio.us
is instant and it creates meaningful relevant links important
to the major search engines.
Digg.com is mostly a technical news site. If you are familiar
with the Web phenomenon Slashdot, then digg will remind you of
that geek culture. The difference is that ALL of digg's content
is created, submitted, and judged by its audience. If your page,
blog or online article is good enough to be "dug" by digg users,
you could receive literally hundreds of unique visitors
immediately. Virtually any participation (comments,
submissions, links in your profile) can get your site traffic
from digg. The beauty of digg is that it is so popular that
many submissions to digg can instantly dominate some keywords
on search engines such as google.com.
Technorati.com is a power house in the world of tagging. If you
have a blog, Technorati should become one of your favorite
search engines on the World Live Web. Many Technorati Tags are
beginning to dominate the Web by having constantly updated,
fresh blog content on highly focused subjects. The beauty of
Technorati is that blog application such as blogware and others
are completely integrated with it allowing blog categories to be
instantly tagged and syndicated into the blog search engine. Any
blog can be manually added as well to technorati's very open
tagging system. Like digg, even if you only happen to get a
trickle of traffic from technorati itself many times the link
value alone will sky rocket the speed in which your site rank
in the search engines.
There are many other folksonomy sites that can help you with
"tag syndication." With its encouragement to get users to
submit their own RSS feeds as content, My Yahoo! is a great way
to increase traffic and links. Web applications like TagCloud
integrates RSS and tagging while wikipedia.org is method of
allowing social webpage and content development. All these
methods and many more have two great things in common 1) they
are free (as of this writing) and 2) they give the power to
reshape and categorize the Web to the people. If content is
King then content management is the the kingdom.
Sandra Stammberger is the owner of Insider
Scripts. At Insider Script's programmers are working around the
clock to develop affordable, powerful money making scripts that
will help you drive traffic to your business.
http://www.insider-scripts.com
