LEXINGTON, VA, JANUARY 6, 2010: You’ve waited all year for your vacation. You check into the fabulous hotel that you’ve booked, anticipating beautiful and elegant scenery - the perfect place to relax and unwind during your well deserved break. The first thing you want to do is put on your bathing suit and go to the pool area for a dip before dinner. You head down to the pool, expecting a peaceful and enjoyable afternoon, only to find that the pool furniture is so horrible you’re afraid to put your towel on it, much less yourself! Hmm, maybe this hotel isn’t as fabulous as you thought it would be! Who would think that the state of the hotel pool furniture could start your vacation off on the wrong foot?!
A group of leading experts has found that the state of the outdoor pool area, in particular the pool furniture, can be the deciding factor when a potential customer is researching an establishment.
All one has to do is search through hotel reviews to see what a different beautiful, quality pool furniture can make. As a business owner, how would it feel to hear reviews like, "The pool furniture was rusty and the cushions literally shredded. It was so unappealing we couldn't bring ourselves to get in the water." Or, "The pool was littered with crummy white (typical) pool furniture with dirty red cushions." How about, "The pool furniture is an un-inviting and uncomfortable mish-mash of poor quality plastic mixed in with equally uncomfortable wooden park benches."
The beauty of your outdoor area is vital, no matter what business you're in. Not only can the appearance of the furniture draw in, or drive away, customers - it can be a safety hazard also. Commercial outdoor furniture is designed to withstand much more than retail furniture can. Retail shops may be a great place to outfit your backyard swimming pool or deck, but a lawsuit over a customer injured because of poor quality outdoor furniture can really put a dent in business. With the wide variety of materials available, (many of which are 100% recyclable!) it is easy to choose pool furniture that will perfectly complement your establishment and make your guests, “guests for life!”
So take a good look at your pool deck, ask your customers for their opinion, or ask yourself whether you would sit on the furniture. You'll know if it's time for an upgrade. When it is, be sure to let our knowledgeable outdoor furniture gurus help you make your pool deck perfect!
Source: http://www.ArticlePros.com/author.php?Laura S. Dudley
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