Loch Ness and the Great Glen, one of world’s natural wonders is launching a bid for World Heritage status to raise awareness of the heritage value of the area as part of a vision to increase the area’s visitor economy by a massive £80 million a year. If successful, the bid will position Loch Ness and the Great Glen alongside the Grand Canyon, Great Barrier Reef, The Taj Mahal and Scotland’s own New Lanark and the Old City of Edinburgh, as one of 830 of the world’s finest heritage sites.
Launching the bid is the newly formed destination management organisation - Destination Loch Ness (DLN), a group of some of Loch Ness’ biggest private businesses, who recognise the need to take a proactive approach in improving the area’s economy.
According to latest economic reports, there is huge potential for growth at Loch Ness and the Great Glen which already offers tourists the experience of a lifetime. A high percentage of visitors to Loch Ness leave the area saying that the superb scenery exceeded their expectations.
Professor Terry Stevens, international heritage and tourism consultant advising Destination Loch Ness said: “ World Heritage Status would provide the stimulus to encourage investment in tourism as well as the essential commitment to the conservation of the environment.”
You can read more about the Loch Ness World Heritage Status Bid in the official press release ont e newly launched website www.visitlochness.com.
We have received many messages of support for our Loch Ness World Heritage Status bid
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