Copywriting/Writing & Speaking

1. Confessions of a Website Copywriter — 2007-06-12
   A Website copywriter By Joe Borges | Website Copywriter, Advertising Copywriter, SEO Specialist * Confessions of a Website Copywriter is absolutely packed with valuable information ... »
   
    
2. How To Master The Art Of Copywriting Sales Letter! — 2007-05-25
   “A copywriter is a salesperson sitting in front of a typewriter.” Well said, even if no one of us is using a typewriter these days. The principal, however, remains the same. No ... »
   
    
3. How To Emotionally-Charge Your Copywriting To Boost Sales — 2007-05-07
   Are you frustrated that your sales letter isn't getting results? Do you wonder how you could make a satisfactory sales letter even better? If you said, "yes" to either of these questions ... »
   
    
4. Show Some Cleavage — 2007-05-06
   If you want to draw people to your Web site, you’ve got to show some cleavage. What do I mean by that? Well, you want people to do a double-take when they get to your site. It should be ... »
   
    
5. Copyright - How Easy It Is To Protect your Work? — 2007-03-29
   Copyright protection is a topic of discussion in the media. It seems like whenever we turn on the television there is another feature concerning it. Turn on the tv and a well-known actor ... »
   
    
6. Seo Copywriting for High Search Engine Rankings — 2007-03-13
   Content is the key – written on every wall of the SEO forums. But what does it all mean! What is content and what is SEO content! How can you use content for website promotion or high ... »
   
    
7. Writing Convincing Customer-facing Marketing Collateral — 2007-03-08
   Write for the reader Keep your readers in mind. They might not be aware of your product/service, so you need to educate them and give clear and high-impact information that is laid out ... »
   
    
8. My SEO's Good. Now Should I Work On Conversions? — 2007-03-06
   by Karon Thackston � 2007, All Rights Reserved It happens more frequently than you might think. People spend a lot of time and money getting their sites ranked highly in the search ... »
   
    
9. Ebook Review: 73 Ways To Describe A Widget — 2007-03-02
   by Karon Thackston � 2007, All Rights Reserved There I was � stuck, staring at my computer screen and gritting my teeth. "All these calculators are virtually the same. All ... »
   
    
10. Drafting newsletters to enhance brand image and keep it at top-of-the-mind — 2007-03-01
    Newsletter is a great way to maintain constant contact with your target audience and at the same time enhance brand awareness. This entices every marketer to jump into newsletter or ezine ... »
    
     
11. Stop the Slaughter of Innocent Copy! — 2007-02-26
    by Karon Thackston � 2007, All Rights Reserved It's one of the worst things to ever happen in the search engine copywriting field: the discovery of keyword density. I won't venture ... »
    
     
12. How to Write Winning Sales Copy — 2007-02-22
    You’ve created the product. You’ve sharpened your skills. Now it’s time to get your message out. How will you do that? The most effective way is through your Web site. How do you ... »
    
     
13. Online Shoppers Ask for More Detailed Copywriting — 2007-02-15
    by Karon Thackston � 2007, All Rights Reserved I found out quite by chance. I noticed a research brief in my inbox entitled, "Bad Web Experience Impacts Brick and Mortar Shopping." ... »
    
     
14. What Snoopy Didn’t Know About The Copywriter’s Life — 2007-02-07
    In 1993, I was helping a friend move out of his apartment. I don't remember a whole lot about that day, except a Peanuts comic strip he had pinned to a bulletin board I packed away. ... »
    
     
15. How To Create Highly Persuasive Ads — 2007-01-31
    Here are some tips on how you can create ads that are persuasive to help you when trying to sell a product of yours or selling someone else’s product as an affiliate. You can ... »
    
     
16. SEO Content Writer — 2007-01-23
    Hiring an SEO Content writer and just any other Content writer does make some sort of a difference. An SEO Content writer is the one who specializes in writing content that best suits the ... »
    
     
17. Tired of killing little animals? Here��s the way how to make level up easier! — 2007-01-20
    Many of you probably are tried of keep killing little animals to get yourselves leveled up. You just move from place to place, looking for stupid demons and kill them, repeat this action ... »
    
     
18. 3 Simple Rules for Creating an Effective USP — 2007-01-18
    by Karon Thackston � 2007, All Rights Reserved You have one, whether you know it or not. Everybody does. There is something unique about your business; you just have to discover ... »
    
     
19. Posizionamento Motori di Ricerca — 2007-01-04
    Il PageRank si combina con la rilevanza con un effetto moltiplicatore. Esso in altre parole viene applicato una volta che è stata calcolata la rilevanza di una pagina rispetto alle ... »
    
     
20. Copywriting Makeover: Facts vs. Fantasy (Part 2 of 2) — 2006-11-30
    by Karon Thackston (c) 2006, All Rights Reserved In Part 1 of this article series (found here: http://www.marketingwords.com/articles/articles_copymakeover_facts1.html) we discovered ... »