Write Powerful Business Letters That Sell !
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In addition to writing articles, the ability to write
succinct and compelling business communications,
ie.business letters and reports, is an absolute must in
achieving credibility and commanding respect from
those with whom you do business.
Business letters account for over 90% of all
interpersonal business communications.
A poorly written business letter can cost you sales,
leads, or contracts.
While similar in purpose and intent ie.(to inform; to
motivate; to convince etc.) article writing and
business letter writing differ primarily insofar as
audience is concerned.
Your article audience can be hundreds, thousands,
even millions.
On the other hand, a business letter is aimed
primarily at one or possibly several people( board of
directors)etc.
The person receiving your business communication
will definitely judge you in large part on the basis of
your written communications skills.Whether you're
applying for a job; bidding on a contract; or trying to
make a sale
Your letter is in effect your personal representative
or your "advance person" so to speak.It presents a
non visual "picture" of what you are like. Your skills,
abilities and mindset.
And as with a human representative, you want
your "written rep" to present all the values and
standards that you stand for.
You want that "picture" to be sharp, clear and most
of all positive.
Here are some points to keep in mind when writing
your next business letter:
- Your Greeting or Salutation
- The Opening Sentence
- The Opening Paragraph
- The Body Of The Letter
- The Concluding Paragraph Or Close
- Punctuation
- Spelling
- Grammar
The Salutation:
- What do you know about the person?
- What is the persons title?
- Is the person male or female?
The Opening Sentence:
- This usually states the reason you're writing
The Body:
- Here you give the details of what you want to
say
The Closing Paragraph
- Here you summarize succinctly what you said in
the body
Last but not least always check your spelling,
punctuation, and grammar. Despite what some
internet marketers say, spelling, grammar and
punctuation, are extremely important in
interpersonal business communications.
Proofread
I can't stress this one enough. The only way to know exactly what you've written is to proofread. And not just once. Do it two or more times. Until you're satisfied that you've got it right.If necessary get someone else to proofread your work.
Multiple proofs might sound like a lot of work, but trust me: the results will make it more than worthwhile.
Now and only now do you sign your letter,mail it and you're done. Look at you! You got that contract!!
Here is a terrific free resource that will sharpen your business letter writing skills and really put you in the big leagues of business communicationsclick
here
More articles from this pro: http://www.ArticlePros.com/author.php?Jerry Wade Johnson
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